Case Study

Wyffels Hybrids Collateral

Collateral and direct mail created for a seed corn company based in Geneseo, Illinois
Wyffels Hybrids • Wyffels Hybrids Collateral

Pushing the envelope. Literally.

Without the million dollar advertising budgets of their larger competitors, independent seed corn producer Wyffels Hybrids leverages every opportunity to connect with their customers in real and authentic ways.

From business cards that proclaim their manifesto to new customer boxes that look like pallets of seed corn, every touchpoint is an opportunity to surprise and delight. As with their seed corn, Wyffels knows that if they focus on the quality of everything they put in front of farmers, the payoff will be a customer loyalty unmatched in the industry.